It have seen it more than once. It is a new Chipotle Burrito Phenomenon.
My wife saw it first in line at Chipotle a few weeks ago. The two guys in front of her ordered a burrito bowl but requested that they put the tortilla shell in the bowl and then put all of the "guts" of the burrito in the shell which was inside the bowl. She saw someone else do this a few days later.
Don't get me wrong, they are not just simply getting a burrito and then placing the burrito in the bowl. It's like an open face burrito. When she first told me about this new way of eating, I didn't believe her. Why would someone do this? Why not just get the bowl?
Then on Monday I saw it with my own eyes. A woman in the Chipotle in Orlando was sitting with a group of friends who were all eating open face burritos in a bowl.
The shell is just laying in the bowl open and all of the goods are on top. My question - do they eat the meat, cheese, lettuce salsa, rice etc and then eat the shell separate? Why would you want to eat the shell all alone? If it's going to cost you 200 calories you might as well enjoy it all wrapped up the way God intended it.
More interestingly my biggest issue with the original burrito is that the "guts" are not mixed up - they are in sections inside the shell. The bowl gives you the option to mix all of the ingredients to make every bite the best bite. Putting the shell in the bowl and then putting everything on top doesn't solve any issues - it just adds a giant shell to your bowl.
This "new style" of enjoying Chipotle reminds me of the Seinfeld episode when George sees someone eating a candy bar with a fork and knife and suddenly everyone in New York city starts eating candy bars with forks. You can watch a short clip on YouTube here.
Is the naked burrito in a bowl the new eating candy bars with a fork trend?
I don't know if it is or not, but it sounds interesting enough for me to try it. There has to be a reason I have seen so many people doing it.
Needless to say, I have a date this weekend with Chipotle, my hot wife, and a naked burrito with a shell in a bowl.
Wednesday, April 2, 2008
The Next Burrito Phenomenon
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2 comments:
Some people...specifically those who know nothing about nutrition...believe that when something is eaten in the form of a salad, regardless of what is in it(ie a tortilla shell), it is not only extraordinarily healthy, but also much lower in calories than if the same ingredients were wrapped up into a cozy little bundle. OR maybe we should all observe these burrito bowl eaters a bit more closely. Are they out with co-workers? Perhaps they are trying to eat what they want (a real burrito) but in a much cleaner fashion. If this is the case, I have nothing but respect for these people.
i order the burrito bowl every time i go to chipolte. when i order it, it doesn't have a tortilla in the bottom...its just the guts. it's so amazing!!
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